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Tag Archive | "real estate brokers"

Take the Trulia Challenge

Wednesday, January 28, 2009

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Remember the Pepsi Challenge?  Making comparisons to see what you like is important for everything you do, and that’s especially true when it comes to marketing.  Sticking with the same program every year is the fastest way to guarantee irrelevance – you have to stay on top of growing trends, target new buyers and maintain [...]

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Back to basics: Trulia was built to help improve your ROI

Thursday, May 15, 2008

13 Comments

Whether you define ROI as Return on Investment or Realtor on Internet, Trulia’s business was built on the premise of helping agents and brokers improve their ROI. “You do this out of the goodness of your heart?” You might ask. The answer: We have good hearts, but the bottom line [...]

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