RSS
« « Open House at 601 4th Street Penthouse 3 - Home of Twitter Co-Founder Evan Williams | Home | Trulia’s October Price Reduction Report - Home Sellers Cut $28.4 Billion off Asking Prices » »

Trulia Pro - Now in new flavors!

Wed, Oct 7, 2009

Technology, Trulia

One thing we’ve learned by talking to hundreds of real estate agents over the past few years is that agents have very different needs when it comes to real estate advertising.  Some want highly advanced, cool, techie features, but others simply want the basics.  While we’ve been happy to see Trulia Pro reach thousands of customers in its first year of service, today we are expanding the Trulia Pro product line into three new plans to better address the needs of more agents.

For those agents interested in the advanced, cool features, we’re launching Trulia Pro Deluxe.  There are several new features in Deluxe:

Trulia Virtual Tours

Build virtual tours to be seen on Trulia quickly and easily with listing photos and added captions.  The virtual tour opens on a new page with a player automatically cycling through all the images of the home.  A lead form makes it easy for an interested home buyer to contact the agent directly from this page.

Contact Info on Search Page

This feature allows agents to their name and contact info on the main search page to stand out from other agents.  It also makes it even easier for one of Trulia’s 5.5 million monthly visitors to contact them.

Client Email Tracking

Receive open rate info for Client Listing Reports.  Agents have sent well over 1,000,000 reports to their clients since we launched this functionality.  Now, Deluxe customers will be able to better understand which of their clients are most engaged by seeing who actually opens the email.

Dedicated Account Manager

Trulia Pro Deluxe customers will have a dedicated account manager to help them get the most from Trulia Pro.  This person will help the agent with account reviews and ongoing personalized support.

In addition, to Trulia Pro Deluxe, we’re also launching Trulia Pro Plus and Trulia Pro Starter.

Trulia Pro Plus is most similar to the original Trulia Pro offering, including unlimited featured listings and a Local Spotlight Ad in up to 20 locations.

Trulia Pro Starter allows for only one listing to be featured in addition to a Local Spotlight Ad.

So check out these new plans and choose the one that best fits your needs!  As always, please let us know what you think.

Popularity: 4% [?]

This post was written by:

Dan, director of agent advertising - who has written 9 posts on Trulia Blog - Real Estate Blog.


Contact the author

Leave a Reply

Clicky Web Analytics `