Trulia Momentum - Visits Up 40%, Property Views Up 90%, Page Views up 83% in the First Half of 2009

Trulia Momentum - Visits Up 40%, Property Views Up 90%, Page Views up 83%

Thu, Jul 2, 2009

Trulia has had great momentum in the first 6 months of 2009. We’ve seen a huge increase in consumer interest in real estate while setting new company records for site traffic, user engagement and revenue. Based on user behavior, consumer, agent and community feedback we’ve added lot’s of new site features and functionality making the user experience on Trulia better for all.

Here are the highlights:

Visits to Trulia grew 40%
Over 30 million unique visitors in the last 6 months
Property views up more than 90%
Page Views up 83% across home listings and Stats and Trends
Trulia Voices contributions up 85% in 1st half of 2009 compared to same period in 2008
Trulia recently climbs to #5 on Hitwise up from the 8th then 6th position
Trulia rises to #5 on ComScore in the real estate category up from #6
Trulia won the 2009 Webby Award for Best Real Estate Site
New Price Reduction tool for home buyers, sellers, agents, investors and real estate junkies
Compare It! - Consumers can compare up to 5 properties side-by-side
New Property details pages - Upgraded with user friendly section tabs = easier to find related content
Most Popular Trulia Voices Q&A and Blogs - New homepage highlighting most popular content rather than newest content
New Open House management tool - easily add your open houses to Trulia
New agent and listing synch system - Automatically associates agent listings with their accounts
New Client Listing Reports - Agents can send their sellers personalized weekly reports about consumer interest in their property
Find a Pro - Search over 350,000 real estate professionals on Trulia. Find the right pro for you easier
Trulia Mobile - V2 of our iPhone app - New search and filter functionality
The Washington Post Co-Brand partnership

“Our focus on the consumer and adding in new features and functionality that they have been asking for has been the key to our growth in Q1 and Q2,” said Pete Flint, CEO and co-founder, Trulia.com. “We’re seeing huge increases not only in visits, but also in consumers contacting agents and advertisers through Trulia.com. This growth in leads gives us confidence about a stabilizing housing market and is attracting more advertisers and revenue on Trulia than ever before.”

Many thanks to everyone who proactively participates on Trulia and to those who provide us valuable feedback. You are a huge part of why Trulia continues to grow so rapidly.

Stay tuned for more great functionality and features in the second half of 2009.

For more details, please read our 1st Half of 2009 Momentum Press Release

Popularity: 6% [?]

Compare It!, Comscore, Hitwise, Page Views up 83%, Property Views Up 90%, Trulia Momentum, trulia voices, Visits up 40%, Washington Post, Webby Award

This post was written by:

Rudy, Social Media Guru - who has written 196 posts on Trulia Blog - Real Estate Blog.

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1 Trackbacks For This Post

Not all listings are created equal (or, how to game Trulia search results) Says:
October 29th, 2009 at 4:37 pm

[...] listings in the Trulia search results. I take this volume of questions as a positive sign of Trulia’s growth and ability to drive meaningful results to our partners. That is why I think it is important to [...]

0 Comments For This Post

Not all listings are created equal (or, how to game Trulia search results) Says:
October 29th, 2009 at 4:37 pm
[...] listings in the Trulia search results. I take this volume of questions as a positive sign of Trulia’s growth and ability to drive meaningful results to our partners. That is why I think it is important to [...]

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