According to Hitwise, Trulia’s traffic has landed us a spot in the top 20 most visited U.S. real estate sites on the Internet.
Since Jan of this year, we’ve leaped up 23 places to become the 18th most visted real estate Web site in the month of September. Hitwise data is based on a sample of 10 million U.S. Internet users.
Not too shabby, especially considering that the majority of names on this list are well established brands that have been around for decades…
So why are we enthusiastic about this? Because we are working to build a dedicated community of users by bringing together information that consumers need to make the best possible real estate decisions—from home listings, comps, and statistics to local information, trends, and insider opinions on Trulia Voices.
By looking at Google Trend data, we know that most normal people shift their interest from buying/selling homes, to goblins, turkeys, snowmen, Santa Claus, etc in Q4.
Because of this, I wanted to take a look at how the the Hitwise “real estate segment” was trending versus Trulia’s traffic. In the below chart, you see that we have some ways to go, but while the industry as a whole is trending down during this time of year, Trulia’s traffic continues to grow!
You can see the press release here.
Popularity: 3% [?]
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October 20th, 2007 at 4:29 pm
No surprise that Trulia is moving up the ranks. The Trulia voices I am sure is a big part of why people keep coming back. This is an excellent part of the Trulia site.
October 21st, 2007 at 1:10 pm
Thanks for your note Bill - Trulia Voices has been the fastest growing section of our site and we’re glad you like it!
October 22nd, 2007 at 7:13 am
Congratulations - with a great UI and excellent information Trulia is deserving of this. I’m sure you will continue to climb the rankings.
November 1st, 2007 at 7:48 am
I am not surprised that Trulia is moving up as quickly as it has. It’s a consumer oriented website with the ability to ask real estate experts questions directly and get tons of advice. Excellent job!!! I’m proud to be one of the contributors.
November 5th, 2007 at 9:00 pm
Just goes to show what I have been sharing with my clients. The value of the long tail exceeds the value of the number one spot–consistently!