Live from Las Vegas, Trulia interviews Steve Barnes, President & COO of Coldwell Banker United, the largest Coldwell Banker Affiliate in the world in closed transactions. Steve talks to Trulia about everything from his early adoption of everything Internet, how CB United managed to reduce its print budget by 25% every year for the past three years while growing traffic to CBUnited.com by ~500%, the company’s struggle with lead conversion and how it plans to fix it and, finally, how excited the company is about the BIG partnership between Realogy (Coldwell Banker’s parent company) and Trulia.
This interview also kicks off our new relationship with WellcomeMat.com - the YouTube for real estate. Check out the cool chaptering feature!
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March 12th, 2007 at 1:30 am
Thanks for a great video. Furthermore, a great example of the use of WelcomeMat. Brilliant.