Tapping Industry Expertise with Real Estate Advisory Board

We just announced the formation of our new ten-member real estate advisory board to help Trulia navigate the real estate industry nuances and deliver consumers the best neighborhood and home search experience online. Here’s the short list:
- Anthony Azar, CEO, Realty Executives Southern Arizona
- Sherry Chris, COO, Coldwell Banker Real Estate Corporation
- Van Davis, Former CEO, Foxtons; Former President & CEO, Century 21 Real Estate
- Michael Koval, SVP & CIO, Long & Foster Real Estate, Inc.
- Jonathan Miller, President/CEO, Miller Samuel Inc.
- Robert Moles, Chairman, Intero Real Estate Services
- Steve Ozonian, Chairman of the Board & CEO, Realty Information Systems Inc./Help-U-Sell Real Estate
- Michael Pappas, President, The Keyes Company
- Bob Peltier, President, Edina Realty, Inc.
- Bill Plattos, COO and General Manager, First Team Real Estate
- Kaira Sturdivant Rouda, COO, Real Living, Inc.
Why build an industry advisory board? Well, we’ve focused on being ‘industry friendly’ since day one, and now we’re upping that mantra a notch. We brought together some fairly diverse perspectives and business models from markets across the country–leaders who have successfully ridden through a real estate cycle or two. As the market shifts again, who better to provide insight and constructive feedback on our model than your real estate colleagues who are embracing this change, understand the power of the Internet and intend to thrive in new times. We’re counting on this collective input to vocalize the important issues in real estate.
Why should consumers care? For buyers, this is about helping you more easily connect with the real estate professional who knows the most about a property listing for sale: the listing broker or agent. (The person or team most likely to have sat at the home seller’s kitchen table.) For sellers, this is about providing you and your agent with an independent search and marketing tool to cost-effectively market your property online and capture the interest of consumers who are serious about home search.
As we continue to innovate, your constructive feedback is an important part of this process. Onward!









An embarrassment of riches at Three Oceans Real Estate said,
December 14, 2006 @ 11:49 pm
[…] Trulia is really doing an exceptional job of trying to figure out how to improve the online experience for real estate consumers and how to win over real estate professionals to advertise. The latter is a particularly delicate balancing act, since our industry tends to be leery of technologists who stray onto our turf. Trulia has made nice with Realtors by providing neat tools for FREE such as a Trulia search box, home roll, free data upload feeds, and a Trulia Map. Unlike some aggregators, Trulia has built formal relationships with with many brokers across the country. A testament to Trulia’s Realtor PR is that a number of industry power hitters now sit on a recently-created Trulia advisory board. […]
Joel Burslem said,
December 15, 2006 @ 1:00 pm
That’s a good looking team. I would have liked to see more RE bloggers in there though…
Heather, dir. of marketing said,
December 15, 2006 @ 2:06 pm
Hi Joel - We are always looking for advice and input from our blogging friends. Now that you’ve met Sami & Kelly, you’ll have to come to the office to meet the rest of team Trulia!
Trulia Blog » Trulia Power Panel: Advice for Agents in 2007 said,
January 4, 2007 @ 10:47 am
[…] One of our blog posts that received the most amount of commentary to date was on the changing agent value proposition - a hot topic in the midst of a shifting economy, consumer behaviors and business models. For the first Trulia Power Panel of 2007, we decided to ask several of our advisory board members the same question since most of them have succeeded through a real estate cycle or two: […]
Trulia Blog » Trulia Stacks the Odds with Top Industry Advisors said,
April 10, 2007 @ 9:58 am
[…] These four executives are joining an already expert Trulia Real Estate Advisory Board. The goal: obtain industry guidance from proven leaders as we continue to build out the most user-friendly, unbiased neighborhood and home search experience online that connects consumers with the richest source of property information–the listing broker or agent. (As a sidenote, Trulia is backed by ~$8M in funding that comes 100% from sources outside the industry.) […]